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How LeBron James spent his first endorsement check from Nike
How LeBron James spent his first endorsement check from Nike

LeBron James' Game-worn Rookie Sneakers Headed for IPO - Boardroom
LeBron James' Game-worn Rookie Sneakers Headed for IPO - Boardroom

LeBron James Signs Unprecedented Lifetime Deal With Nike | Ad Age
LeBron James Signs Unprecedented Lifetime Deal With Nike | Ad Age

Nike Gave LeBron a Lifetime Shoe Deal
Nike Gave LeBron a Lifetime Shoe Deal

How LeBron James spent his first endorsement check from Nike
How LeBron James spent his first endorsement check from Nike

When LeBron James chose Nike in 2003, he gave up $28 million — it could end  up making him $1 billion - MarketWatch
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch

LeBron James Helps Nike Make $600 Million a Year and Recently Saw the  Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely  Honored'
LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored'

When LeBron James chose Nike in 2003, he gave up $28 million — it could end  up making him $1 billion - MarketWatch
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch

The History of LeBron James Basketball Shoes | Finish Line
The History of LeBron James Basketball Shoes | Finish Line

Cleveland Cavaliers' LeBron James (23) leaves the court after scoring 25  points in a 106-92 loss to the Sacramento Kings during his NBA debut in  Sacramento, California October 29, 2003. The 18-year-old
Cleveland Cavaliers' LeBron James (23) leaves the court after scoring 25 points in a 106-92 loss to the Sacramento Kings during his NBA debut in Sacramento, California October 29, 2003. The 18-year-old

18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million  From Adidas, And Signed A 7-Year, $90 Million Deal With Nike:
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World

LeBron James // Behind The Signature Logo - Boardroom
LeBron James // Behind The Signature Logo - Boardroom

Adidas had a chance to land rookie LeBron James with a 10-year, $100  million contract. Instead, they lowered their offer to $70 million at the  last minute, allowing Nike to swoop in
Adidas had a chance to land rookie LeBron James with a 10-year, $100 million contract. Instead, they lowered their offer to $70 million at the last minute, allowing Nike to swoop in

LeBron James' rookie Nike sneaker deal at par with late Kobe Bryant and  Michael Jordan | Basketball News
LeBron James' rookie Nike sneaker deal at par with late Kobe Bryant and Michael Jordan | Basketball News

Zion Williamson inked richest annual rookie shoe deal in NBA history
Zion Williamson inked richest annual rookie shoe deal in NBA history

LeBron James's Nike deal may be worth more than $1 billion - Sports  Illustrated
LeBron James's Nike deal may be worth more than $1 billion - Sports Illustrated

How LeBron James' $28 Million Rookie Sacrifice Could be Worth Over $1  Billion
How LeBron James' $28 Million Rookie Sacrifice Could be Worth Over $1 Billion

LeBron James' Game-worn Rookie Sneakers Headed for IPO - Boardroom
LeBron James' Game-worn Rookie Sneakers Headed for IPO - Boardroom

LeBron James Scores On $725 Million SpringHill Deal With Nike, RedBird And  Fenway Sports Group
LeBron James Scores On $725 Million SpringHill Deal With Nike, RedBird And Fenway Sports Group

When LeBron James chose Nike in 2003, he gave up $28 million — it could end  up making him $1 billion - MarketWatch
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch

LeBron James, Kevin Durant & Other NBA Players Who Bagged Lucrative Endorsement  Shoe Deals as Rookies
LeBron James, Kevin Durant & Other NBA Players Who Bagged Lucrative Endorsement Shoe Deals as Rookies

LeBron James, Kevin Durant & Other NBA Players Who Bagged Lucrative Endorsement  Shoe Deals as Rookies
LeBron James, Kevin Durant & Other NBA Players Who Bagged Lucrative Endorsement Shoe Deals as Rookies

LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction  | News, Scores, Highlights, Stats, and Rumors | Bleacher Report
LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report